Could it have come at a worse time?
Both political parties want to muck around in the business of health care. Every candidate has the solution and frankly no hospital or medical provider right now wants to be above the radar and yet conservative radio talk show host Glenn’s Beck’s butt surgery made You Tube and the national press and all the media, bloggers and pundits are having a field day with it.
This incident highlights the very reason every organization must have a crisis management plan in place and have the necessary training and resources to implement it.
Young and inexperienced staff need to be trained and practiced and seasoned veterans need to be practiced and reminded of the principles of crisis management.
In case you haven’t yet read it you can read the fall-out from this entire Associated Press story at this link in USA Today –http://www.usatoday.com/life/television/news/2008-01-14-glenn-beck_N.htm?csp=34
If you have not seen his video where he details this experience I recommend you do so immediately! You can find it here: www.youtube.com/watch?v=bX1rLv_hNeI
Or, simply go to www.youtube.com and search for Glenn Beck Hospital experience.
Then review your crisis communications plans against our FREE crisis communications planning guidelines available at our web site www.armstrongandassociates.org
Time is of essence and we don’t won’t our clients and associates to be caught off guard.
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