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Crisis Communications: People Remember How You Make Them Feel Not What You Say – Emotional Connectio

  • Writer: L. Darryl Armstrong
    L. Darryl Armstrong
  • Mar 26, 2020
  • 1 min read

Bring something of value to your customers and employees during a crisis. This value can be emotional, physical, or financial. It can be hope, reassurance, leadership, peace of mind for a given moment. People will remember what you do and how you make them feel not what you say.

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