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  • Writer's pictureL. Darryl Armstrong

The Old Rule of PR Doesn’t Work Any More

So, Michael Moore, the film-maker says he is not rich nor is he part of the 1 percent the Occupy troops are protesting against. In the old days of public relations, denying until the media got tired of hearing it along with the public might have worked. However, these days with Google maps, the Internet, and bloggers assuming the role of investigative journalists denial is an old rule of thumb.

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